Data Insights
Why a Data Strategy is good business
All organisations need a strategy to achieve and maintain a sustainable competitive advantage. Data collection, analysis, and derivation of insights is critical to creating value, and thus critical to strategy. There are many excellent publications and models on data strategy. Some of the best include: For most executives, data governance will not be a core…
Read MoreWhat is Data-Driven Strategy?
Data-Driven Strategy uses data and insights to plan and achieve business goals. It contrasts with strategy based on intuition, past experiences or theory. Data-driven strategy relies on data analysis. Data analysis gives an evidence base to enable effective decision-making. This isn’t to say traditional methods should be ignored but providing evidence to support intuition can…
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