Posts Tagged ‘strategy execution’
Is your strategy good enough to eat?
Clarity of strategy is key to execution. It needs to be shared in bite-sized chunks so it can be consumed and feed action. I once wrote a marketing plan which was well received. My manager then told me it should align with the company’s strategy. I said I could do that but I hadn’t seen…
Read MoreEffective Strategy Implementation – People over structure
Strategic initiatives can be risky and many of them fail. Strategic plans get developed and even published, but still have no impact. In their 2008 book ‘The Execution Premium’, Norton and Kaplan note that 60-80% of companies fall far short of the expressed targets in their strategic plans. The Economist Intelligence Unit published ‘Why Good…
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